We don’t sell AI. We build with it.
We develop creative technology for image-making, film and content production - combining generative AI, VFX, custom workflows and technical R&D to solve problems that established production methods cannot.
We work from the requirements of the final image backwards, selecting, adapting or building the technology needed to get there.
We work from the requirements of the final image backwards, selecting, adapting or building the technology needed to get there.
GENERATIVE IMAGE & VIDEO
01
Controlled generative production for commercial imagery, film and moving image.
We develop workflows around consistency, art direction and repeatability — combining foundation models, custom training, reference systems and conventional image-making where required.
We develop workflows around consistency, art direction and repeatability — combining foundation models, custom training, reference systems and conventional image-making where required.
AI + VFX
02
Generative technology becomes most useful when it stops being treated as a replacement for existing production.
We combine AI with compositing, retouching, restoration and established VFX techniques to solve image problems that neither approach can solve reliably on its own.
We combine AI with compositing, retouching, restoration and established VFX techniques to solve image problems that neither approach can solve reliably on its own.
CONTENT SYSTEMS & WORKFLOWS
03
We design repeatable systems for producing content at scale — from bespoke generative pipelines and digital twins to model orchestration and production tooling.
The objective is not simply to create one successful output, but to make the process controllable enough to use again.
The objective is not simply to create one successful output, but to make the process controllable enough to use again.
APPLIED AI & PROTOTYPING
04
Some projects begin before the production method exists.
We work with brands, agencies and production teams to investigate emerging technology, test technical feasibility and develop working prototypes before committing to a production approach.
We work with brands, agencies and production teams to investigate emerging technology, test technical feasibility and develop working prototypes before committing to a production approach.
No fixed stack. No prescribed workflow.
Every project starts with the required result.
Depending on the problem, a SYNTHTC workflow might combine commercial foundation models, locally deployed models, custom training, traditional VFX, image processing, code, automation or entirely new tools.
We remain deliberately technology-agnostic so that the production method serves the work rather than the other way around.
Depending on the problem, a SYNTHTC workflow might combine commercial foundation models, locally deployed models, custom training, traditional VFX, image processing, code, automation or entirely new tools.
We remain deliberately technology-agnostic so that the production method serves the work rather than the other way around.
team
SYNTHTC operates as a compact senior team, bringing decades of experience across advertising, photography, VFX, feature film and documentary directly into the technical development process.
Projects stay close to the people designing and making the work, allowing us to move quickly from experimentation to production.
Projects stay close to the people designing and making the work, allowing us to move quickly from experimentation to production.